VPPA
CIPP/US glossary · Last reviewed: · By Victor Humenhuk (CIPP/US certified)
VPPA - The Video Privacy Protection Act of 1988, restricting disclosure of consumers' video viewing/rental records by videotape service providers, enacted after Robert Bork's rental records were disclosed.
In the CIPP/US body of knowledge, VPPA comes up under Chapter 11: Telecommunications and Marketing; Chapter 4: Information Management and Privacy Risk Management.
VPPA in context
- laws differ on consent: ==opt-in== (COPPA parental consent, HIPAA PHI disclosure, FCRA credit report release); ==opt-out== (GLBA third-party transfers, VPPA, CAN-SPAM, Do Not Call); and ==no option== for commonly accepted practices like order fulfillment. (Opt-In, Opt-Out, and No Option)
- The VPPA, passed after Robert Bork's video rental records were disclosed, bars videotape service providers from disclosing customer information except under enumerated exceptions. (The Video Privacy Protection Act of 1988)
Where VPPA is covered in the CIPP/US study notes
Related terms
- Opt-in (affirmative/express consent)
- Opt-out (consumer choice)
- Double opt-in
- No option / commonly accepted practices
- COPPA
- CAN-SPAM Act
- Videotape service provider
Test yourself on VPPA
Recognising a definition is not the same as applying it in an exam scenario. Work through the free CIPP/US practice questions, or read the full CIPP/US study guide - every study note is free.